Specialized consulting for generative search, featuring verifiable rules.
Carigiet GEO ensures that AI assistants find, understand, and recommend Swiss businesses. That is all. This page illustrates our working principles, our operating model, and our corporate governance.
Book a 15-minute call- Engineering Practice
- 25 years
- Exclusively GEO, since 2026
- 1 discipline
- Carigiet GEO, Sole Proprietorship
- Zurich
- Personal call included in every retainer
- Weekly
Working Principles
Six rules govern every recommendation, content piece, and proposal. They are stated here so that you can hold us to them.
GEO only.
No websites, no social media, no generic AI consulting. We specialize in one discipline instead of offering five. For anything outside our scope, we are transparent and will recommend a better-suited provider.
Accurate timeline.
Anyone promising measurable AI results in 30 days is selling a fairy tale. We establish realistic horizons before you sign. That is why we do not tie you down: you can cancel your contract every month.
Measurement against baseline.
Every statement about progress is dated and relative to a documented baseline. Figures without a baseline constitute advertising, not measurement.
The journalist test.
We do not employ any tactics that we could not openly explain to a business journalist, nor any that would not survive the next model update.
Systematic transparency.
Prices, cancellation terms, guarantees, and methodological commitments are public; the technology behind them is deliberately not. You should be able to verify what we promise. There is no need for us to make our business copyable to achieve this.
Your assets belong to you.
Content, specifications, prompt library, directory entries: If you cancel, everything goes with you. Retention is built on results, not contract clauses.
The operating model
AI pipelines handle the diligence, while senior staff retain responsibility. You pay for decisions, not hours.
The pipeline takes over
- Research and competitive data
- Initial content drafts
- Daily monitoring of AI responses
- Data preparation for your reports
The individual is liable
- Strategy and Prioritization
- Quality assurance of all content
- The weekly call and every recommendation
- The standard: what constitutes adequacy is not determined by any model
What we do not do
A consultancy is also defined by what it rejects. These five principles apply without exception, regardless of the contract value.
Purchased Placements
No link manipulation, no paid recommendations. We do not build what does not withstand journalist investigation.
White-Label
We work directly for companies, not as subcontractors for other agencies.
Minimum terms
To retain customers, you must deliver. Every single month.
Negotiated discounts
A single published price for everyone. Skilled negotiators will not receive better terms than loyal customers.
Tool Sales
For us, measurement is proof of work, not a product requiring a login.
15 minutes. Results instead of slides.
In our initial consultation, we will demonstrate how AI assistants are currently addressing your industry's needs and where your company stands in comparison.
Would you like to know if ChatGPT mentions you today?
In a 15-minute consultation, we will analyze whether your company appears in key AI recommendations, which competitors are mentioned, and whether Generative Engine Optimization (GEO) currently makes sense for your business. No obligation.
Book a Consultation